Promoter Job Description Template
Use this Promoter job description template to advertise the open roles for free using Longlist.io. You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.
Job Brief
We are looking for a pleasant and competitive Promoter that thrives in attracting new customers. The successful candidate will play a fundamental role in achieving our ambitious customer acquisition and revenue growth objectives. You must be comfortable making dozens of product/services presentations, generating interest and qualifying sales prospects
Responsibilities
- Demonstrate and provide information on promoted products/services
- Create a positive image and lead consumers to use it
- Use lectures, films, charts, and/or slide shows
- Distribute product samples, brochures, flyers etc. to source new sales opportunities
- Identify interest and understand customer needs and requirements
- Set up booths or promotional stands and stock products
- Report on demonstration related information (interest level, questions asked, number of samples/flyers distributed etc)
Requirements
- Proven working experience as a Promoter
- Track record of over-achieving quota
- Ability to understand customer needs and handle different types of personalities
- Strong listening, communication, presentation and social skills
- High school degree or BS in Marketing
What does Promoter do?
A promoter's day-to-day tasks can vary based on their specific role and industry, but here are some common activities they might engage in:
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Marketing and advertising: Creating and implementing promotional strategies to increase awareness and drive attendance or sales for an event, product, or service. This includes designing and distributing promotional materials, managing social media campaigns, booking ads, and collaborating with marketing teams.
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Networking and relationship management: Building and maintaining relationships with clients, artists, venues, sponsors, and other industry professionals. This involves attending industry events and networking opportunities, negotiating deals and contracts, and managing partnerships.
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Event planning and logistics: Coordinating all aspects of an event, including scheduling, venue selection and booking, ticket sales, production, sound and lighting, security, and catering. Promoters often work closely with production teams, vendors, and other event stakeholders to ensure smooth execution.
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Financial management: Managing budgets, forecasting revenue, and ensuring profitability. Promoters need to keep track of expenses, negotiate deals and contracts, calculate ticket prices, and handle financial transactions related to the event.
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Market research and analysis: Conducting market research to identify current trends, target audiences, and competitor analysis. Promoters need to stay updated on industry news and gather insights to inform promotional strategies and make data-driven decisions.
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Administration and communication: Handling administrative tasks like answering emails, phone calls, and inquiries, coordinating meetings, and maintaining organized records. Effective communication is crucial for negotiating deals, managing partnerships, and collaborating with team members.
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Risk management: Identifying and addressing potential risks associated with events, such as safety concerns, legal compliance, and insurance requirements. Promoters need to ensure they are in line with regulations and take appropriate measures to mitigate any potential risks.
It's important to note that the specific responsibilities can vary depending on the type of promoter (music, sports, entertainment, etc.) and the scale of the events they manage.