Public Relations Specialist Job Description

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Public Relations Specialist

Public Relations Specialist responsibilities

  • Formulating PR plans and strategies
  • Enhancing the company’s voice and presence through online and offline channels
  • Managing media relations and requests

Public Relations Specialist Job Description Template

Job Brief

We are looking for a competent Public Relations (PR) Specialist to shape and protect our corporate image in ways that promote our business, values and mission. You’ll be responsible for maintaining media relations and collaborating with marketing teams in promotional activities.

We expect to see candidates who can impress us with their copywriting and presentation skills. We’ll be on the lookout for experience in corporate communications, project management and social media. Throw a lot of enthusiasm and a pleasant personality into the mix and you’ll be our ideal candidate.

The goal is to maintain positive public awareness of the company and its brand.

Responsibilities

  • Formulate PR plans and strategies
  • Enhance the company’s voice and presence through online and offline channels
  • Manage media relations and requests
  • Write press releases, speeches and other PR copy
  • Plan and supervise events, fairs, conferences etc.
  • Support the implementation of promotional plans
  • Present solutions in times of PR crisis
  • Facilitate the resolution of disputes with the public or external vendors
  • Lead survey initiatives and analyze public opinion

Requirements

  • Proven experience as public relations specialist or similar position
  • Experience in project management and execution of PR campaigns and/or initiatives
  • Experience in copywriting and editing
  • Working knowledge of MS Office; photo and video-editing software is an asset
  • Familiarity with social media platforms (Twitter, Facebook etc.)
  • Excellent oral and written communication skills
  • Aptitude in presentation and public speaking
  • Proficiency in English
  • A creative yet practical mind
  • BSc/BA in PR, communications, journalism or relevant field

Public Relations Specialist Job Description Examples

Public Relations Specialist • Red & Red Group

COMPENSATION IS EQUITY BASED - NO CASH SALARY WILL BE OFFERED. Instead, you will be a shareholder of the project.

We are looking for a Public Relations Specialist to help the business get more exposure via articles, press and blogs. The main focus of this position will be getting the company earned media to attract niche and wider audiences. The budget will be minimal so there will be no paid....

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Senior Public Relations Specialist • PhillComm Global

SENIOR ACCOUNT EXECUTIVE - CONTRACT/CONSULTANT

PhillComm Global is a fully remote, highly specialized integrated public relations firm working almost exclusively in today s most impactful, disruptive, and important emerging industries. Our focus is heavily B2B, in nascent categories like web3/DeFi/blockchain/NFT/metaverse, sustainability, new media/streaming/AVOD, gaming, privacy/dVPN... canna...

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Public Relations Specialist • Garmin International, Inc.

Overview

The Public Relations Specialist position focused on developing and building relationships and managing communication with journalists and other influencers, for one or more Garmin business segments, including automotive/mobile, aviation, fitness/wellness, outdoor and marine. Lead media and public relations efforts to build awareness of Garmin’s products and facilitate the best possibl...

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Public Relations Specialist (Kansas City, MO) • Garmin

Overview

The Public Relations Specialist position focused on developing and building relationships and managing communication with journalists and other influencers, for one or more Garmin business segments, including automotive/mobile, aviation, fitness/wellness, outdoor and marine. Lead media and public relations efforts to build awareness of Garmin's products and facilitate the best possibl...

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