Content Creator Job Description Template

What is a Content Creator?

Content creators are responsible for generating engaging content, managing social media platforms, optimizing content for SEO, and collaborating with other teams. They must have strong writing and communication skills.

A bachelor's degree in marketing, communications, or a related field is often required. Experience with content management systems and graphic design tools is also beneficial.

Content Creator Job Description Template

Job Brief

We are looking for a Content Creator to write and publish various types of pieces for our company’s web pages, like articles, ebooks and social media posts.

Content Creator responsibilities include producing marketing copy to advertise our products, writing blog posts about industry-related topics and promoting our content on social media. To be successful in this role, you should have experience with digital publishing and generating traffic and leads for new business. Please share samples of your work (portfolio or links to published articles) along with your application.

Ultimately, you will help us reach our target audience by delivering both useful and appealing online information about our company and products.

Responsibilities

Research industry-related topics
Prepare well-structured drafts using digital publishing platforms
Create and distribute marketing copy to advertise our company and products
Interview industry professionals and incorporate their views in blog posts
Edit and proofread written pieces before publication
Conduct keyword research and use SEO guidelines to optimize content
Promote content on social networks and monitor engagement (e.g. comments and shares)
Identify customers’ needs and recommend new topics
Coordinate with marketing and design teams to illustrate articles
Measure web traffic to content (e.g. conversion and bounce rates)
Update our websites as needed