Social Media Copywriter Job Description

Use this Social Media Copywriter job description template to advertise the open roles for free using Longlist.io. You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.

Social Media Copywriter

Social Media Copywriter duties and responsibilities

  • Writing, editing and publishing engaging content for various social networks, including Facebook, Twitter and Instagram
  • Optimizing social media posts (language, tone, message) based on our target audience’s behaviors
  • Selecting appealing images and videos to complement text

Social Media Copywriter Job Description Template

Copy

Job Brief

We are looking for a Social Media Copywriter to interact with our customers and promote our products and services on social networks.

Social Media Copywriter responsibilities include updating our social media pages, responding to followers and tracking user engagement. To be successful in this role, you should have excellent web content writing skills and experience advertising on multiple social networks.

Ultimately, you will ensure we maintain a strong online voice and brand consistent with our marketing goals.

Responsibilities

  • Write, edit and publish engaging posts for various social networks, including Facebook, Twitter and Instagram
  • Optimize social media posts (language, tone, message) based on our target audience’s behaviors
  • Select appealing images and videos to complement text
  • Update our social media pages with compelling company news
  • Coordinate with internal teams to create advertising posts (e.g. for events, open roles and product releases)
  • Track and report on social media insights (traffic, engagement, shares, conversion rates)
  • Apply advertising techniques to boost brand awareness, like promotions and competitions
  • Respond to questions and comments on our social media pages in a timely and accurate manner
  • Network with clients and industry professionals

Requirements

  • Proven work experience as a Social Media Copywriter or similar role
  • Hands-on experience using various social media platforms to advertise
  • Solid knowledge of SEO, keyword research and analytics tools (e.g. Google Analytics)
  • Familiarity with online paid advertising
  • Ability to deliver creative web content (text, image and video)
  • Excellent communication skills
  • BSc in Marketing, Communications or relevant field
Last Updated 09 Jan, 2023

Social Media Copywriter Job Description Examples

Freelance Social Media Copywriter• Codeless, Interactive LLC

We're looking for a social media copywriter who has experience writing Twitter threads and LinkedIn posts to promote our sister company, Wordable.

To give you a better idea of how we operate, we'll be repurposing content from our site and turning them into tweet threads or posts and also sharing them on LinkedIn. Here's an example...• Blog post: https://bradsmith.io/content-production/• Twee...

Read more
Social Media Copywriter Needed• Upwork

At Ideas That Evoke, we develop innovative social, creative, influencer and PR solutions for lifestyle, beauty and luxury brands. Our experience is vast, working with companies of all sizes and industries, including Fortune 50 brands as well as mid-sized businesses and innovative start-ups. We pride ourselves on being agile, highly responsive and able to generate ideas that disrupt the market a...

Read more
Copywriter, Social• dentsu

Company Description

Dentsu Creative has an amazing opportunity for a Copywriter (Social) to join the team. We are comprised of audacious thinkers and award-winning collaborators across the United States, Latin America and Canada who blend local knowledge with global expertise. Choosing substance over stunts, our Modern Creative mandate is about unlocking sustained growth and holistic impact fo...

Read more
Social Media Copywriter• StudioNorth

Job Description

We are seeking a full-time senior social copywriter to join our strategy/creative staff. In this role, you’ll craft compelling B2B social content that targets audiences who make purchase decisions for enterprise-class IT technology solutions – from end-user solutions to the data center, business transformation, and security...

This role requires understanding and applying best...

Read more
Find candidate emails
on Linkedin

Gather verified email addresses & phone numbers directly from LinkedIn, reach out, and see when candidates open your emails.

Get Started Free