Marketing Consultant Job Description Template

Use this Marketing Consultant job description template to advertise the open roles for free using Longlist.io. You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.

Marketing Consultant Job Description Template

Copy

Job Brief

We are looking for a passionate Marketing Consultant who’ll provide strategic and practical advice to boost our company’s marketing efforts. You’ll organize our activities and marketing strategy.

The ideal candidate will be a strategic thinker and knowledgeable in everyday marketing activities. We want to see excellent communicators, with lots of enthusiasm, who’re ready to make a difference. Knowledge of our industry matters too.

The goal is to ensure that our marketing operations will engage our customers and outperform our competition.

Responsibilities

  • Study company profile and operations to understand its marketing needs
  • Conduct marketing research to identify industry trends and commercial opportunities
  • Develop and implement a marketing strategy according to objectives and budget
  • Prepare detailed proposals and marketing plans
  • Advise on branding, positioning, communications and other marketing issues
  • Give direction to marketing efforts with the most effective methods and tools
  • Liaise with marketing department and external vendors
  • Monitor marketing projects and analyze results
  • Write reports with suggestions for improvements and new ideas

Requirements

  • Proven experience as marketing consultant or similar role
  • Knowledge of data analysis and market research
  • In-depth knowledge of marketing principles and best practices
  • Proficient in MS Office/Working knowledge of IT and marketing software (e.g. CRM)
  • Ability to think strategically and analytically
  • Apt in writing proposals and reports
  • Communication (oral and written) and presentation skills
  • Outstanding organizational abilities
  • Aptitude in problem-solving
  • BSc/BA in marketing, communications, business or relevant field; MSc/MA will be a plus

What does Marketing Consultant do?

A Marketing Consultant's day-to-day activities can vary depending on the specific needs and projects of their clients. However, some common tasks may include:

  1. Research: Conducting market research to gather information on target audiences, industry trends, and competitor analysis.

  2. Strategy Development: Working with clients to develop marketing strategies that align with their business goals, including identifying target markets, defining messaging, and determining appropriate marketing channels.

  3. Campaign Management: Planning, implementing, and monitoring marketing campaigns across various channels such as social media, email marketing, content marketing, and digital advertising.

  4. Analytics and Reporting: Tracking and analyzing campaign performance using key performance indicators (KPIs) and providing regular reports to clients regarding the effectiveness of marketing efforts.

  5. Content Creation: Assisting with content development, including writing and editing marketing materials such as blog posts, social media content, website copy, and email newsletters.

  6. Branding and Positioning: Working with clients to establish and enhance their brand image, including creating brand guidelines, developing brand messaging, and ensuring brand consistency across various marketing channels.

  7. Consultation and Collaboration: Collaborating with clients to understand their specific marketing challenges and providing strategic guidance and recommendations to overcome them.

  8. Client Management: Building and maintaining strong relationships with clients, understanding their objectives, and providing ongoing support and guidance throughout the marketing process.

  9. Stay Up-to-Date: Continuously staying informed about the latest marketing trends, tools, and technologies to provide the most effective and innovative strategies for clients.

  10. Networking: Attending industry events, conferences, and networking opportunities to expand professional connections and keep up with the latest industry developments.

Overall, a Marketing Consultant's day-to-day tasks are centered around developing and implementing effective marketing strategies, analyzing campaign performance, and providing guidance to clients to help them achieve their marketing objectives.

Marketing Consultant Job Description Examples

Marketing Consultant, Paris Tx• BLUE SKY ENTERTAIMENT, LLC.

Blue Sky Entertainment Group Inc. is seeking experienced full time Marketing Consultants to sell advertising on 92.7 Kiss FM in Paris TX, with great communication and computer skills. Must have the ability and passion to meet new people, develop relationships, excellent presentation skills and exhibit a desire to help a business of any size grow through radio advertising.• Must have a valid......

Read more
Sales Marketing Consultant• 上海沃巴弗电子科技有限公司

Sales consultant job description

Job responsibilities...

1.Responsible for the expansion of sensor business such as Joystick, draw wire sensors , angle sensors in the United States, the development of key customer, and the establishment of customer cooperation relationship;

2.Responsible for the maintenance of daily customer relationship, the mining of customer product information, and provi...

Read more
Marketing Consultant• United Shore Financial Services LLC

Are you a master multi-tasker? Do you enjoy building relationships? Do you enjoy doing something different each day? Do you have a broad/generalized understanding of all marketing channels? If you answered yes to these questions, you might be just who we are looking for. The Marketing Consultant is responsible for helping our clients build and market their brand. We have over 35,000 broker... c...

Read more
Fractional Content Marketing Consultant ( Us Native)• BorderlessMind

We are looking for a talented Content marketing consultant (fractional) to lead our inbound marketing strategies including social media, blogs and lead generation.Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it's also essential to be up-to-date.....

Read more