Marketing Consultant Job Description Template

Use this Marketing Consultant job description template to advertise the open roles for free using Longlist.io. Modify the requirements according the needs of your organization or the client you are hiring for.
Marketing Consultant Job Description Template

What is a Marketing Consultant?

Marketing consultants are responsible for developing marketing strategies, analyzing market trends, creating promotional campaigns, and advising clients on branding. They must have strong analytical skills and a deep understanding of consumer behavior.

A marketing consultant's key education requirement is typically a bachelor's degree in marketing, business, or a related field. Additional job requirements may include experience in digital marketing and proficiency with marketing software tools.

Marketing Consultant Job Description Template

Job Brief

We are looking for a passionate Marketing Consultant who’ll provide strategic and practical advice to boost our company’s marketing efforts. You’ll organize our activities and marketing strategy.

The ideal candidate will be a strategic thinker and knowledgeable in everyday marketing activities. We want to see excellent communicators, with lots of enthusiasm, who’re ready to make a difference. Knowledge of our industry matters too.

The goal is to ensure that our marketing operations will engage our customers and outperform our competition.

Responsibilities

  • Study company profile and operations to understand its marketing needs
  • Conduct marketing research to identify industry trends and commercial opportunities
  • Develop and implement a marketing strategy according to objectives and budget
  • Prepare detailed proposals and marketing plans
  • Advise on branding, positioning, communications and other marketing issues
  • Give direction to marketing efforts with the most effective methods and tools
  • Liaise with marketing department and external vendors
  • Monitor marketing projects and analyze results
  • Write reports with suggestions for improvements and new ideas

Requirements

  • Proven experience as marketing consultant or similar role
  • Knowledge of data analysis and market research
  • In-depth knowledge of marketing principles and best practices
  • Proficient in MS Office/Working knowledge of IT and marketing software (e.g. CRM)
  • Ability to think strategically and analytically
  • Apt in writing proposals and reports
  • Communication (oral and written) and presentation skills
  • Outstanding organizational abilities
  • Aptitude in problem-solving
  • BSc/BA in marketing, communications, business or relevant field; MSc/MA will be a plus
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