Marketing Assistant Job Description Template

Job Brief

We are looking for a zealous Marketing Assistant to support the Marketing department of our company in its primary and administrative duties.

Responsibilities

Undertake daily administrative tasks to ensure the functionality and coordination of the department’s activities
Support marketing executives in organizing various projects
Conduct market research and analyze consumer rating reports/ questionnaires
Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
Update spreadsheets, databases and inventories with statistical, financial and non-financial information
Assist in the organizing of promotional events and traditional or digital campaigns and attend them to facilitate their success
Prepare and deliver promotional presentations
Compose and post online content on the company’s website and social media accounts
Write marketing literature (brochures, press releases etc) to augment the company’s presence in the market
Communicate directly with clients and encourage trusting relationships

Requirements

Proven experience as a marketing assistant
Good understanding of office management and marketing principles
Demonstrable ability to multi-task and adhere to deadlines
Well-organized with a customer-oriented approach
Good knowledge of market research techniques and databases
Excellent knowledge of MS Office, marketing computer software and online applications (CRM tools, Online analytics, Google Adwords etc.)
Exquisite communication and people skills
High School diploma; BSc in Marketing, Business or relevant field is a strong advantage

What does Marketing Assistant do?

A marketing assistant typically performs various tasks to support the marketing team and help execute marketing strategies. On a day-to-day basis, their responsibilities may include:

Assisting with market research: Conducting research on competitors, industry trends, and target markets to provide valuable insights for marketing campaigns and strategies.
Content creation and management: Writing and editing marketing materials such as blog posts, social media content, website content, and email campaigns. They may also manage content calendars and ensure consistent messaging across different platforms.
Social media management: Assisting in managing and growing social media accounts, including creating and scheduling posts, monitoring engagement, and analyzing social media data for performance insights.
Email marketing: Assisting in the development and implementation of email marketing campaigns, including creating email templates, segmenting email lists, and analyzing email campaign results.
Campaign tracking and reporting: Monitoring the performance of marketing campaigns, tracking key metrics, and preparing regular reports to evaluate the effectiveness of marketing initiatives.
Event coordination: Assisting in organizing and coordinating promotional events, such as trade shows, conferences, or product launches.
Website maintenance: Assisting with website updates, content management systems, and ensuring the website is up-to-date, user-friendly, and aligned with the overall marketing strategy.
Assisting with marketing campaigns: Providing support for various marketing initiatives, such as advertising, promotions, PR activities, and lead generation campaigns.
Market and customer analysis: Analyzing customer data and market trends to identify customer needs and preferences, as well as opportunities for improving marketing efforts.
Collaborating with internal teams: Working closely with other departments, such as sales, design, and product development, to ensure alignment and effective implementation of marketing strategies.

It's important to note that the specific tasks and responsibilities of a marketing assistant may vary based on the organization's size, industry, and the needs of the marketing team.

Jobs similar to Marketing Assistant

Marketing Coordinator job description

Marketing Intern job description

Marketing Executive job description

Marketing Officer job description

Marketing Director job description

Marketing Associate job description

Marketing Consultant job description

Marketing Specialist job description

Marketing Assistant Job Description Examples

Marketing Assistant - Entry Level (Sacramento, Ca)• LLC

This is an excellent opportunity for a motivated self-starter with leadership experience to begin building a progressive management career at a dynamic, industry-leading company experiencing tremendous growth in the marketing industry. Entry Level Marketing Assistant will have the opportunity to make an impact and hone their leadership skills as they take ownership of a fast-paced position and....

Federal Marketing Assistant• Johnson, Mirmiran, and Thompson Inc.

For more than 50 years, JMT has worked with federal, state, and local agencies to provide professional infrastructure services that turn visions into realities for the betterment of our clients, communities, environment, and employee owners. JMT is committed to building long-lasting relationships with our clients and our internal teams.

JMT is a dynamic, 100% employee-owned consulting firm of....

Sales/Marketing Assistant• Cryohub

• Who we are looking for: * We are looking for an experienced marketing expert who can design and implement marketing collateral for our New innovative campaigns while also keeping messaging on brand via social media. * If you are a seasoned marketer with a proven track record of growing brands, please apply! * *If you have little or no experience, with social media advertising, email marketi...

Virtual Marketing Assistant (Usa)• Upwork

This position is reserved for a person exclusively physically present in the USA.

We are looking for a Marketing Assistant residing in the USA...

Your job will be to help us grow our Marketing in the United States.

Creation of product pages provided for presentations and promotional launches
Implementation on social networks of product launches
Post online content to company social m...