Marketing Specialist Job Description

Use this Marketing Specialist job description template to advertise the open roles for free using Longlist.io. You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.
Marketing Specialist

Marketing Specialist responsibilities

  • Conducting market research to find answers about consumer requirements, habits and trends
  • Brainstorming and developing ideas for creative marketing campaigns
  • Assisting in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)

Marketing Specialist Job Description Template

Job Brief

We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.

A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics.

The goal is to deliver effective marketing programs that will help our reputation and growth.

Responsibilities

  • Conduct market research to find answers about consumer requirements, habits and trends
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Liaise with external vendors to execute promotional events and campaigns
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Undertake individual tasks of a marketing plan as assigned

Requirements

  • Proven experience as marketing specialist or similar role
  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Demonstrable experience in marketing data analytics and tools
  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
  • Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
  • Well-organized and detail oriented
  • Exceptional communication and writing skills
  • Commercial awareness partnered with a creative mind
  • BSc/BA in marketing, communications or equivalent

Marketing Specialist Job Description Examples

Marketing Specialist • Aquent

Location:REMOTEJob Terms...TemporarySalary:DOE W2 hourlyStart date:TBDPosted By:Kimberley StrayerDate:06/03/2022Job Description:

Note: This position is Fully REMOTE - Candidates must be US-based and Eastern Timezone hours are requested.

Our large Fortune 50 client is seeking a Marketing Specialist to join their Segment Marketing team. In this consultant role, you will deliver spec...

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Event Marketing Specialist • TSI Healthcare

TSI Healthcare is looking for an organized and driven Events Marketing Specialist to join the Marketing team. The Events Marketing Specialist will be responsible for planning, overseeing and fully-owning national and regional events, meetings and trade shows of varying sizes and focuses.

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Marketing Specialist - Entry Level • GOLD MILLENNIAL INC.

We are currently expanding and are looking for an entry-level Marketing Specialist to help support the sales and promotions teams. We are focused on developing and enhancing the competitive nature and willingness to lead within every potential candidate. This is a valuable opportunity for those who want experience in team leadership, sales, entrepreneurship, and anybody with a competitive... mi...

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Marketing Specialist (Tampa Bay, FL) • Centene Corporation

Position Purpose: Develop and produce marketing materials and coordinate website changes. Provide support to implement the strategic public relations and communication plan for the organization.• Work closely with Senior Management to implement strategic communications plan and marketing initiatives in support of business development, brand management and competitive positioning goals.•... In...

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