Use this Category Manager job description template to advertise the open roles for free using Longlist.io. You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.
We are looking for a Category Manager to manage a group or category of products for our company. You will be the one responsible for the pricing and overall promotion of a product category to maximize consumer appeal. Relationships with vendors and product range management will also be part of your duties.
An excellent category manager must have extensive experience in understanding consumer needs and the retail environment. They must have a commercial mindset and full comprehension of marketing and sales principles. Exceptional communication skills are also key for category managers.
The goal is to increase sales and profitability of business to drive sustainable growth.
A Category Manager is responsible for managing a specific category of products or services within a company. The day-to-day responsibilities of a Category Manager can vary depending on the industry and company, but here are some common tasks:
Analyzing data: This involves reviewing sales figures, market trends, customer preferences, and other data sources to identify opportunities and make informed decisions.
Market research: Conducting research to understand customer needs, competitor offerings, and industry trends. This information helps in determining the assortment, pricing, and promotions within the category.
Supplier management: Identifying and engaging with suppliers, negotiating contracts, ensuring quality, and managing relationships to ensure reliable supply and competitive pricing.
Assortment planning: Determining the range of products or services to offer within the category, considering customer preferences, market demand, and profitability.
Pricing and promotions: Setting and managing prices to maximize sales and profitability. Creating and executing promotional strategies to drive customer interest and increase category sales.
Inventory management: Monitoring and managing stock levels to ensure availability while minimizing excess inventory and associated costs.
Collaboration with cross-functional teams: Working closely with various departments such as marketing, sales, operations, and supply chain to align strategies, communicate plans, and ensure effective execution.
Performance analysis: Continuously monitoring key performance indicators such as sales, margins, and market share to assess the category's performance and identify opportunities for improvement.
Category innovation: Identifying and introducing new products or services to meet changing customer demands or stay ahead of competitors.
Relationship building: Building and maintaining strong relationships with key stakeholders, including suppliers, internal teams, and customers, to drive category success.
These are just some examples of the tasks that a Category Manager may handle on a daily basis. The specific duties can vary depending on the organization's size, sector, and strategic priorities.
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