CRM Director Job Description
CRM Director responsibilities
- Monitoring relationships with existing customers through CRM systems
- Ensuring the CRM system provides an effective sales funnel
- Developing and implementing marketing techniques that will drive new customers
CRM Director Job Description Template
Job Brief
We are looking for a CRM Director to set and monitor marketing strategies that will foster profitable long-term relationships with clients.
In this role, you will coordinate with our Sales and Marketing directors to boost our company’s market presence and increase customer engagement. To be successful in this position, you should have solid experience with Customer Relationship Systems and KPI metrics. You should also be able to identify new opportunities and proactively address customer concerns.
Ultimately, we want you to increase revenues and achieve business goals by building a customer-oriented company.
Responsibilities
- Monitor relationships with existing customers through CRM systems
- Ensure the CRM system provides an effective sales funnel
- Develop and implement marketing techniques that will drive new customers
- Set specific marketing strategies to retain customers
- Plan and manage multi-channel marketing campaigns
- Suggest new methods to address customers’ needs
- Track marketing metrics and trends, like conversion rates and web analytics
- Assist with organizing promotional events to reach prospective customers
- Review and select CRM software that meets our company’s needs
- Conduct market research to follow trends and competition
Requirements
- Proven work experience as a CRM Director or similar role
- Solid background in customer acquisition strategies
- Technical expertise with CRM and analytical systems
- Knowledge of online marketing methods and best practices
- An ability to manage marketing projects end-to-end
- Strong communication skills along with a customer-oriented attitude
- BSc in Marketing or relevant field
Jobs similar to CRM Director
CRM Director Job Description Examples
Job Title: Director, CRM
Department: Business Intelligence...
Business Unit: Arena
Location: Denver, CO
Reports To: VP, Business Intelligence
Employment Type: Full Time- Salaried- Exempt
Supervisor Position: Yes
Kroenke Sports & Entertainment (KSE) is an American Sports and Entertainment holding company based in Denver, Colorado. KSE is committed to providing world class sports and enter...
A leading global consumer brand based in NYC is looking to add a Director of CRM and Lifecycle Marketing to their ever-growing team. If you are an innovative, creative, and data-driven digital marketer that pays extra attention to details then this is an opportunity that you DO NOT want to miss out on.
This global luxury consumer brand has created a unique, warm, and inspiring work environment...
BeiGene continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.
The Director, Global CRM will serve as the strategic partner with Global Commercial and...
• this position is on-site at our Park City corporate office.
We’re looking for a highly analytical Director of CRM to lead our email program and team. The ideal candidate will be a confident self-starter with a deep understanding of email marketing who’s ready to lead a talented team and drive demand growth in this channel...
RESPONSIBILITIES:• Oversee the strategy and execution of all life...