CRM Director Job Description

Use this CRM Director job description template to advertise the open roles for free using Longlist.io. You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.
CRM Director

CRM Director responsibilities

  • Monitoring relationships with existing customers through CRM systems
  • Ensuring the CRM system provides an effective sales funnel
  • Developing and implementing marketing techniques that will drive new customers

CRM Director Job Description Template

Job Brief

We are looking for a CRM Director to set and monitor marketing strategies that will foster profitable long-term relationships with clients.

In this role, you will coordinate with our Sales and Marketing directors to boost our company’s market presence and increase customer engagement. To be successful in this position, you should have solid experience with Customer Relationship Systems and KPI metrics. You should also be able to identify new opportunities and proactively address customer concerns.

Ultimately, we want you to increase revenues and achieve business goals by building a customer-oriented company.

Responsibilities

  • Monitor relationships with existing customers through CRM systems
  • Ensure the CRM system provides an effective sales funnel
  • Develop and implement marketing techniques that will drive new customers
  • Set specific marketing strategies to retain customers
  • Plan and manage multi-channel marketing campaigns
  • Suggest new methods to address customers’ needs
  • Track marketing metrics and trends, like conversion rates and web analytics
  • Assist with organizing promotional events to reach prospective customers
  • Review and select CRM software that meets our company’s needs
  • Conduct market research to follow trends and competition

Requirements

  • Proven work experience as a CRM Director or similar role
  • Solid background in customer acquisition strategies
  • Technical expertise with CRM and analytical systems
  • Knowledge of online marketing methods and best practices
  • An ability to manage marketing projects end-to-end
  • Strong communication skills along with a customer-oriented attitude
  • BSc in Marketing or relevant field

CRM Director Job Description Examples

Director of CRM (Salesforce) • NATIONAL GRID CO USA (NE POWER)

About us

National Grid is hiring a Director of CRM (Salesforce) for our IT group in Waltham, MA. This role could also be based in Hicksville, NY...

Every day we deliver safe and secure energy to homes, communities, and businesses. We are there when people need us the most. We connect people to the energy they need for the lives they live. The pace of change in society and our industry is acce...

Read more
Director of CRM (Salesforce) • NATIONAL GRID CO USA (NE POWER)

About us

National Grid is hiring a Director of CRM (Salesforce) for our IT group in Waltham, MA. This role could also be based in Hicksville, NY...

Every day we deliver safe and secure energy to homes, communities, and businesses. We are there when people need us the most. We connect people to the energy they need for the lives they live. The pace of change in society and our industry is acce...

Read more
Director of CRM (Salesforce) • NATIONAL GRID CO USA (NE POWER)

About us

National Grid is hiring a Director of CRM (Salesforce) for our IT group in Waltham, MA. This role could also be based in Hicksville, NY...

Every day we deliver safe and secure energy to homes, communities, and businesses. We are there when people need us the most. We connect people to the energy they need for the lives they live. The pace of change in society and our industry is acce...

Read more
Director of CRM (Salesforce) • NATIONAL GRID CO USA (NE POWER)

About us

National Grid is hiring a Director of CRM (Salesforce) for our IT group in Waltham, MA. This role could also be based in Hicksville, NY...

Every day we deliver safe and secure energy to homes, communities, and businesses. We are there when people need us the most. We connect people to the energy they need for the lives they live. The pace of change in society and our industry is acce...

Read more