Digital editors are responsible for curating and editing online content, managing social media channels, optimizing content for SEO, and ensuring the accuracy and quality of digital publications. They must have a keen eye for detail and a strong understanding of digital media trends.
A bachelor's degree in journalism, communications, or a related field is typically required for digital editors. Additionally, they should have experience with content management systems and digital publishing tools.
We are looking for a passionate digital editor to create an engaging web presence.
As a digital editor, you will be responsible for taking consumer-targeted web content from concept to publication by overseeing a diverse team of staff and freelance contributors.
Ultimately, you should be able to maintain quality and consistency across media types and web platforms and drive increased traffic and brand visibility.
A Digital Editor is responsible for managing, editing, and publishing digital content across various platforms. Their day-to-day tasks may include:
Content strategy: Collaborating with content creators, writers, and video producers to develop a content plan that aligns with the organization's goals, target audience, and brand guidelines.
Editing and proofreading: Reviewing written articles, blog posts, social media content, and other digital materials to ensure they meet editorial standards, are engaging, error-free, and optimized for search engines.
Content publishing: Uploading and publishing content on digital platforms, such as websites, blogs, social media channels, and content management systems.
SEO optimization: Working with SEO specialists to optimize content for search engines by incorporating relevant keywords, meta descriptions, and formatting techniques to increase visibility and organic traffic.
Social media management: Managing social media accounts by planning and scheduling posts, engaging with the audience, monitoring performance metrics, and adapting the strategy based on analytics.
Multimedia management: Overseeing the selection, creation, and implementation of multimedia elements such as images, videos, infographics, and interactive features into digital content.
Analytics and reporting: Monitoring and analyzing website traffic, engagement metrics, and social media insights to track performance, identify trends, and make data-driven recommendations for improvement.
Collaborative workflow: Coordinating with other team members, such as designers, developers, and marketers, to ensure smooth content production, campaigns, and overall digital strategy.
Content updates and maintenance: Regularly updating and maintaining digital content to reflect the latest information, product/service offerings, and industry trends.
Staying current with industry trends and best practices: Keeping up-to-date with the latest digital content trends, technology advancements, and industry regulations to continuously improve the organization's digital presence.
Please note that the exact tasks may vary depending on the organization, industry, and specific role of the Digital Editor.