Digital Marketing Executive Job Description

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Digital Marketing Executive

Digital Marketing Executive responsibilities

  • Assisting in the formulation of strategies to build a lasting digital connection with consumers
  • Planning and monitoring the ongoing company presence on social media
  • Launching optimized online advertisements to increase company and brand awareness

Digital Marketing Executive Job Description Template

Job Brief

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.


  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Maintain partnerships with media agencies and vendors


  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • BSc/BA in marketing or relevant field

Digital Marketing Executive Job Description Examples

Digital Marketing Executive • OLIKAONE INC

Job Description & ExpectationsOlikaOne Inc is a young, fast-growing and energetic team of 12 entrepreneurs and digital experts building unique platforms in the online gaming industry. We are product owners and investors who are passionate about the $66 billion market we work in. Our products provide our users with valuable information into the industry and allow them to use our tools to compare...

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Digital Marketing Account Executive (remote) • Brafton Inc.


This is a remote position and is open to applicants in any US state. Boston-area employees have the option to work fully remote or a hybrid using our downtown office space...

Since 2008, Brafton has been at the forefront of content marketing. Now we’re one of the leading content marketing providers in the world and have evolved into a diverse digital marketing partner. Our growth ...

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Marketing executive needed • Upwork

I have an event coming up next month and I'd really like a marketing executive to do the following:

  • Social media marketing (Instagram and Tiktok...
  • Email marketing
  • Announcement posts about our sessions and speakers
  • Other ad-hoc tasks

We have assets created already but it would be a bonus if you were proficient in Adobe Photoshop and/Premiere.

Our budget is $50 per week and we'd like ...

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Digital Marketing Executive • Hopes Technologies LLC

The ideal applicant will supervise the internet promoting technique for the association by ar

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