SEO Analyst Job Description

Use this SEO Analyst job description template to advertise the open roles for free using You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.

SEO Analyst responsibilities

  • Conducting keyword research using various tools (like Keyword Planner and Moz)
  • Performing competitive analysis and identifying gaps in our content or areas of improvement in our web design
  • Tracking important SEO metrics including organic traffic, conversion rates and time spent on page

SEO Analyst Job Description Template

Job Brief

We are looking for an SEO Analyst to join our Marketing team and help us build a strong online presence.

SEO Analyst responsibilities include performing keyword research, optimizing our content and monitoring user engagement across our website. To be successful in this role, you should be familiar with current SEO techniques and tools and have excellent analytical skills.

Ultimately, you will apply effective SEO strategies to ensure we attract and engage our target audience and convert visitors into customers.


  • Conduct keyword research using various tools (like Keyword Planner and Moz)
  • Perform competitive analysis and identify gaps in our content or areas of improvement in our web design
  • Track important SEO metrics including organic traffic, conversion rates and time spent on page
  • Update older content and add effective calls to action (CTAs) to improve user engagement
  • Report on performance metrics comparing them to our SEO goals and benchmarking data
  • Optimize pages for mobile
  • Implement link building strategies and manage backlinks to build online authority
  • Monitor paid search campaigns
  • Follow SEO trends and stay up-to-date with new tools and practices


  • Work experience as an SEO Analyst or similar digital marketing role
  • Expertise in Google Analytics
  • Familiarity with keyword research and management tools
  • Experience with email campaigns and paid advertising
  • Understanding of ranking factors and search engine optimization practices
  • Strong analytical skills
  • BSc in Marketing or relevant diploma

SEO Analyst Job Description Examples

SEO Analyst, Hybrid Role • NETELIXIR INC

Job Details

Job Location...New Jersey - Princeton, NJ

Are you passionate about delivering success to your clients? Do you want to contribute to the organizations Search Engine Optimization strategies as a member of the core operations team?

About Us

NetElixir is an independent digital marketing agency with over 18 years of experience working with leading brands and helping them succeed onl...

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Search Analyst - Search Engine Optimization (SEO) • The Home Depot

Position Purpose:

As SEO Analyst you will provide research, reporting, and insights that help shape the GCC Content Strategy. The analyst will conduct research to identify underperforming content areas, top optimization opportunities, make editorial updates and evangelize their findings to help organize diverse teams make informed decisions that drive traffic and conversion that improve overal...

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SEO Analyst • Terakeet


The SEO Analyst performs website audits and develops related recommendations to ensure SEO best practice compliance. The SEO Analyst reports directly to the Director of Tech SEO and indirectly to the Account Manager(s) of his/her respective customer team(s...

This role will be open to candidates on-site in Syracuse, NY or remote employees in all US states.Essential FunctionsReasonab...

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Search Engine Optimization (SEO) Analyst • Matco Tools, A Vontier Company

You will be responsible for executing SEO strategies to drive qualified traffic and conversions. You will be responsible for managing online product related data, information, and content required for optimal digital customer experiences intended to increase brand preference and purchase opportunity. You will report to the Digital Marketing Manager and work closely with product managers and... ...

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