Brand Ambassador Job Description Template

Use this Brand Ambassador job description template to advertise the open roles for free using You can use this template as a starting point, modify the requirements according the needs of your organization or the client you are hiring for.

Brand Ambassador Job Description Template


Job Brief

We are looking for an enthusiastic Brand Ambassador to be the face of our company and promote our products and services.

If you enjoy communicating with customers both online and offline, we would like to meet you. To be a successful Brand Ambassador, you will need to attend trade shows and events to showcase our company. You should also be an excellent social media user, with the ability to advertise our products and answer client queries online.

Ultimately, you should be able to increase our company’s brand awareness and generate new sales opportunities.


  • Post about our products/services online (e.g. social media and forums)
  • Create, share and respond to online reviews
  • Participate in trade shows as a spokesperson for our company
  • Network and build trusting relationships with potential customers
  • Thoroughly understand our products and services to inform potential customers
  • Use word-of-mouth marketing techniques, like referring our company to friends
  • Monitor online comments and respond or forward to the Marketing department
  • Assist in organizing marketing events
  • Track customers’ preferences and suggest advertising and positioning ideas
  • Provide feedback to the Marketing and Product departments regarding customers’ requests
  • Track and report on competitors’ marketing activities


  • Proven work experience as a Brand Ambassador, Promoter or similar role
  • Strong social media presence on multiple platforms
  • Experience creating online content
  • Familiarity with scheduling tools for social media, like Hootsuite and Buffer
  • Excellent communication skills
  • Professional attitude
  • An outgoing, friendly personality, and a desire to meet new people
  • Experience in retail sales is a plus
  • BSc in Marketing or relevant degree

What does Brand Ambassador do?

A Brand Ambassador's day-to-day activities can vary depending on the specific role and the company they work for, but here are some common tasks:

  1. Product Promotion: Brand Ambassadors are responsible for promoting the company's products or services to potential customers. They may use various marketing strategies, such as social media campaigns, events, product demonstrations, or creating content to generate brand awareness.

  2. Relationship Building: They focus on building positive relationships with customers, potential clients, and stakeholders. This includes engaging with customers online or in-person, answering inquiries, providing product information, and ensuring customer satisfaction.

  3. Market Research: Brand Ambassadors often gather market intelligence by monitoring competitors, identifying trends, and providing feedback to their company. They may also conduct surveys or interviews to gather valuable insights into customer preferences and needs.

  4. Training and Education: They may participate in training sessions to enhance their product knowledge and stay updated on industry trends. Brand Ambassadors may also be responsible for training and educating employees or sales representatives on the company's products or services.

  5. Event Management: Some Brand Ambassadors are involved in planning and executing events related to the company's brand promotion. This can include trade shows, product launches, community events, or sponsorships. They may coordinate logistics, set up promotional materials, and interact with attendees.

  6. Content Creation: Brand Ambassadors often create content such as blog posts, social media posts, videos, or photos to promote the brand and engage with customers. They may also collaborate with influencers and content creators to amplify the brand's reach.

  7. Reporting and Analysis: Brand Ambassadors may be responsible for tracking and reporting on key performance indicators (KPIs) such as reach, engagement, and sales metrics. Analyzing data helps them gain insights into the effectiveness of their marketing strategies and make data-driven decisions for further improvement.

Overall, Brand Ambassadors act as advocates for their company, creating positive experiences for customers, and increasing brand visibility and loyalty.

Brand Ambassador Job Description Examples

Sales Brand Ambassador (Tulsa)• Aspire Brands. Inc

ASPIRE Healthy Energy Drinks, are seeking Brand Ambassadors.

Aspire is one of the fastest-growing CPG brands globally, attracting regular caffeine consumers who enjoy the great-tasting, no-calorie, natural caffeine formulation...

Our Brand Ambassadors play a central role in our marketing efforts, building strong bonds between consumers and our brand.

Role: This is an ongoing, part-time role,...

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Brand Ambassador ($5K-$15K/Month)• Upwork

Brand Ambassador

Join a leading fintech company that’s democratizing real estate investing for all...

Fintor was founded with a simple idea: real estate investing markets should be accessible to all, not just the wealthy. Fintor is a mobile app to buy and sell fractional shares in real estate properties with as little as $5 per share within a few taps. We enable everyone to ha...

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Brand Ambassador• Team Horner

Job Description

Position Summary...

We are currently seeking an outside sales professional that will excel selling to business owners, architects, custom home builders, installers, pool builders, and other b2b opportunities using a highly consultative sales approach. This position requires a self-motivated, independent individual able to travel their assigned territory to meet with customers ...

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Marketing Brand Ambassador Part Time Grafton West Bend D1• CAPITAL HEATING & COOLING

WORLD CLASS SERVICE organization looking for OUTGOING, ENERGETIC people who want to enjoy a flexible schedule and High earning potential. Local AMAZING Brand Ambassadors, Promoters, or Trade Show Presenters, highly encouraged to apply! This is your opportunity to reap the rewards for your people skills and valuable contributions! Have fun, make money, and help people!

Capital Heating & Cooling...

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